Search engine optimization is the legal art plus science of making net pages enticing to net search engines. A few interne t businesses consider search engine optimization to be the subset of search engine marketing.In the middle of the nineties webmasters plus search engine content suppliers started optimizing websites. At the season each one the webmasters had to carry out was give a URL to a search engine plus a web crawler would be sent from the search engine. The web crawler would extract link from the webpage and use the info to index the page by down loading the page and then storing it on the shop engines server. Once the page was stored on the shop engines server a moment program, called an indexer, extracted further information from the webpage, and determines the burden of specific words. When this was complete the page was ranked.

EMAS is a management tool for companies and other organisations to evaluate, report and improve their environmental performance. The scheme has been available for participation by companies since 1995.
Mövenpick Resort & Spa Dead Sea and Mövenpick Resort Petra have been piloting the EMAS programme since 2007 and were awarded certification in 2008 and 2009.

During a recent conference of EU ambassadors in the Middle East and Southern Mediterranean held at the Mövenpick Resort & Spa Dead Sea, H.E. Tomas Dupla Del Moral, director for the Middle East and Southern Mediterranean at the European Commission, handed the official EMAS certificate to Bruno Huber, general manager and regional manager Jordan, Mövenpick Hotels & Resorts.